Bayer

Introduction

An AI video ad for Bayer. The idea: health as the sum of everyday decisions and habits.

Year

2026

Industry

Healthcare (Pharma)

Scope of work

AI Production

Timeline

7 days

Introduction

An AI video ad for Bayer. The idea: health as the sum of everyday decisions and habits.

Year

2026

Industry

Healthcare (Pharma)

Scope of work

AI Production

Timeline

7 days

Challenges

One ad for a whole portfolio.

Bayer works across many product categories and audiences. The ad had to speak to all of them at once, stay true to the brand's palette and identity, and keep a neutral, respectful tone, all on a very short timeline.

Start a similar project

Final thoughts

Fast, and still consistent.

One pipeline of prompts and visual references kept characters, wardrobe and light the same from shot to shot. That is what made a week-long production possible without losing the brand along the way.

prismy®

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Let’s talk.

Tell us about your project,
whether it's a campaign, regular content or a pitch you need to win.

Quick response.

Every brief gets a reply within 24 hours, along with the right questions to shape the project.

Clear next steps.

A first concept within 48 hours, followed by a clear plan, timeline and price.

Executive Producer

at prismy®

Julian Berzin

Ask directly

Let’s talk.

Tell us about your project,
whether it's a campaign, regular content or a pitch you need to win.

Quick response.

Every brief gets a reply within 24 hours, along with the right questions to shape the project.

Clear next steps.

A first concept within 48 hours, followed by a clear plan, timeline and price.

Executive Producer

at prismy®

Julian Berzin

Ask directly

Let’s talk.

Tell us about your project,
whether it's a campaign, regular content or a pitch you need to win.

Quick response.

Every brief gets a reply within 24 hours, along with the right questions to shape the project.

Clear next steps.

A first concept within 48 hours, followed by a clear plan, timeline and price.

Executive Producer

at prismy®

Julian Berzin

Ask directly